AI LUXEO / PRACTICAL GUIDE
What to approve before AI video production
The strongest starting point is an approved message and a clear shot plan.
AI Luxeo editorial · 3 November 2026
Begin with the rights and the message
Confirm that the business can use supplied product images, music, voices and likenesses. Agree the audience and the claim the video needs to communicate before choosing a visual style.
Approve a visual direction
Review a contact sheet or moodboard, the character or presenter approach and the intended formats. An original character and a licensed human likeness are different choices with different permission needs.
Review the storyboard
Check the words, scenes, product details and pronunciations. Identify any scene where accurate representation is essential so the production team can test it early rather than discover limitations at final export.
Check the delivered media
Review continuity, product consistency, captions, audio, usage information and platform-specific disclosure needs. AI-assisted output still requires human review. Keep the agreed scope and consolidated feedback with the final delivery.
Editorial guidance, not a guarantee of project or commercial outcomes.